On-AirVirginia This Morning


A Winning PSA

Posted at 11:59 AM, Jan 27, 2014
and last updated 2014-01-27 11:59:02-05

RICHMOND, Va (WTVR) - NOT4ME is a public service campaign aimed at discouraging underage drinking. Teens and teachers were asked to get involved by making a 20 second PSA. Narrowed down from five finalists, Jake Harris, a student at Patrick Henry High School, along with his teacher Michelle Gary were chosen as the Grand Prize Winners by the public ! They joined us, along with CBS6 Traffic Reporter and NOT4ME Spokesperson Kristen Luehrs to share details on making the video.

The winning video premiered LIVE during the Grammy Awards, and will continue to air on CBS6 through June.

Jeremy Price from Manchester High School came in second place. His video, “Whiteboard,” earned him a $750 cash grant from Loveland Distributing & CBS6.

The Top Five Finalists:

-    “Two Roads” Nathan D. — Varina High

-    “Whiteboard” Jeremy P. — Manchester High

-    “Washed Away” Jake H. — Patrick Henry High

-    “Burst Your Bubble” Ashley L. — Varina High

-    “Underage Drinking” Jordan B.  – Manchester High

You can find out more about the NOT4ME campaign by going to http://www.WTVR.com/NOT4MEVirginia