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Federal Communications Commission
Washington, D.C. 20554		 Approved by OMB
3060-1115 (February 2009)
 FOR FCC USE ONLY
 
FCC 388
DTV Quarterly Activity Station Report		 FOR COMMISSION USE ONLY
FILE NO. -
Licensee
ELCOM OF VIRGINIA LICENSE SUBSIDIARY, LLC
Call Sign
WTVR-TV		 Facility Id
57832
Community of License
City State
VA RICHMOND CITY 23230 -

RICHMOND-PETERSBURG
WWW.WTVR.COM 		Licensee Renewal Expiration Date (mm/dd/yyyy)
10/01/2012
Channel Numbers: (Check the Channel Number(s) to which this form applies.)
checkbox checked Analog 6  
checkbox checked Digital 25
Report reflects information for quarter ending: 03/31/2009
Have you opted to comply with Option One, Two, or Three (once elected, this choice may not change)?
radio button not selected Option One (A and D) radio button selected Option Two (B and D) radio button not selected Option Three (C and D)

Over the past quarter, have you fully complied with the requirements of this option? radio button not selectedYes radio button selectedNo
Simulcasting:
Are you simulcasting on your Analog channel and your primary Digital stream? radio button selectedYes radio button not selectedNo
Application Purpose:
 
radio button not selected Amendment File Number -

Section B (For broadcasters electing Option Two)

On its analog channel, and its primary digital stream, a station must run an average of 16 transition-related PSAs and 16 transition-related crawls, snipes, and/or tickers per week in each quarter, all between the hours of 5 a.m. and 1 a.m. It must also run one 30 minute DTV-related informational program once, and one 100-Day Countdown piece per day for the 100 days prior to the conclusion of the transition. Comment boxes MUST be used to describe these compliant activities (See rules for additional details).

Total Number of Eligible DTV Transition-Related PSAs and Crawls, Snipes, and/or Tickers (CSTs) Run -- Last Quarter


How many DTV PSAs and CSTs did your station run between 5:00 a.m. and 1:00 a.m. last quarter?

      348
      207

For informational purposes only, how many DTV PSAs and CSTs did your station run in the last quarter from 6:00 a.m. to 9:00 a.m.?
   74
   0

For stations located in the Eastern or Pacific Time Zone, how many DTV PSAs and CSTs did your station run in the last quarter from 6:00 p.m. to 11:35 p.m. (must average at least 4 per week)?
     80
     56

For stations located in the Central or Mountain Time Zone, how many DTV PSAs and CSTs did your station run in the last quarter from 5:00 p.m. to 10:35 p.m.(must average at least 4 per week)?
   
   

WTVR AIRED 343 LOCALLY PRODUCED PSA'S, 5 CBS NETWORK PRODUCED PSA'S, 185 LOCALLY PRODUCED CST'S, AND 22 CBS NETWORK PRODUCED CST'S. ALL PSA'S WERE CLOSED CAPTIONED.

30 Minute Educational Programs - Last Quarter


How many 30 minute, DTV-related informational programs did your station run during the quarter? At least one such program must be run between the hours of 8:00 a.m. and 11:35 p.m., prior to June 12, 2009.
   3

WTVR AIRED 3 30 MINUTE DTV SPECIALS, PRODUCED BY THE NAB. SHOWS AIRED ON 1/15 AT 7PM, 1/22 AT 11AM, 1/31 AT 7PM.

100-Day Countdown - Last Quarter


All stations participating in Option Two must air a minimum of one "Countdown To DTV" per day during certain periods.  Due to the delay in the DTV deadline, the revision of the countdown rules, and differing analog termination dates, not every station was required to air the "Countdown To DTV" the same number of times during the first quarter of 2009.  Below, list the actual number of days on which your station aired any eligible "Countdown to DTV," and, in the Comments field, briefly explain how this number of days was calculated.
   0
   82
   0
   0

Section D (For all broadcasters)

Additional DTV On-air Initiatives - Last Quarter  
Did your station run additional on-air initiatives (such as news reports, town hall meetings, etc.) during the quarter? The comment box may be used to describe these initiatives. radio button selectedYes radio button not selectedNo

CONDUCTED DTV SOFT TESTS ON JANUARY 6TH @ 630AM, JANUARY 15 @ 5PM. JANUARY 16TH, VIRGINIA THIS MORNING CONDUCTED A DETAILED QUESTION & ANSWER SEGMENT REGARDING THE UPCOMING DTV TRANSITION.
Station Website Additional Activity Related to the DTV Transition - Last Quarter  
Does your station have a Website? radio button selectedYes radio button not selectedNo
If YES, did your station provide additional DTV related information or activities on that Website? The comment box may be used to describe what was posted on the station's Website. radio button selectedYes radio button not selectedNo

WTVR-TV PROVIDES A SPECIAL SECTION ON ITS WEBSITE, TITLED "THE BIG SWITCH", WHICH FEATURES A COUNTDOWN CLOCK TO THE TRANSITION DATE, INFORMATION ON THE DTV TRANSITION AND RELATED WEBSITE LINKS, INCLUDING A LINK TO THE NTIA CONVERTER BOX PROGRAM WEBSITE.
Additional DTV Outreach Efforts -- Last Quarter  
Check all of the DTV related activities listed below that your station engaged in over the last quarter. The comment box may be used to describe this activity.  
checkbox checked Speaking Engagements


JANUARY 21, 2009,GM SPOKE TO THE STAFF AND BOARD OF DIRECTORS OF THE GREATER RICHMOND CHAPTER AMERICAN RED CROSS ABOUT THE TRANSITION FROM NTSC TO DTV.

checkbox checked Community Events


ON FEBRUARY 7, 2009, WTVR-TV HOSTED A HEALTHY LIFESTYLE EXPO AT THE RICHMOND CONVENTION CENTER, INFORMATION WAS GIVEN OUT REGARDING DTV TRANSITION.

checkbox checked Other (describe)


ON JANUARY 6TH & JANUARY 15TH, WTVR CONDUCTED PHONE BANKS DURING AND AFTER THE DTV SOFT TESTS. PLEASE SEE ABOVE UNDER ADDITIONAL DTV ON-AIR INITIATIVES.

This comment box may be used to include other comments or information about your station's DTV activity over the last quarter.


BECAUSE OF UNCERTAINTY ABOUT THE TRANSITION DATE AND THE COMMISSIONS EVENTUAL POSTPONEMENT, WTVR STOPPED BROADCASTING CST'S ON 2/4/09 AND RESUMED ON 2/25/09. AS A RESULT WE RAN ONE LESS CST, THAN REQUIRED FOR THE QUARTER. HOWEVER, OVER ACHEIVED IN OTHER AREAS AND ALL WEB CONTENT STAYED IN PLACE.

 

Station Certification
I certify that the statements in this document are true, complete, and correct to the best of my knowledge and belief, and are made in good faith.
Typed or Printed Name of Person Signing
PETER MARONEY

PETER MARONEY


WILLFUL FALSE STATEMENTS ON THIS FORM ARE PUNISHABLE BY FINE AND/OR IMPRISONMENT (U.S. CODE, TITLE 18, SECTION 1001), AND/OR REVOCATION OF ANY STATION LICENSE OR CONSTRUCTION PERMIT (U.S. CODE, TITLE 47, SECTION 312(a)(1)), AND/OR FORFEITURE (U.S. CODE, TITLE 47, SECTION 503).

FCC NOTICE REQUIRED BY THE PAPERWORK REDUCTION ACT

We have estimated that each response to this collection of information will take 3 hours. Our estimate includes the time to read the instructions, look through existing records, gather and maintain required data, and actually complete and review the form or response. If you have any comments on this estimate, or on how we can improve the collection and reduce the burden it causes you, please write the Federal Communications Commission, AMD-PERM, Paperwork Reduction Project (3060-1115), Washington, D.C. 20554. We will also accept your comments via the Internet if you send them to pra@fcc.gov. Remember - you are not required to respond to a collection of information sponsored by the Federal government, and the government may not conduct or sponsor this collection, unless it displays a currently valid OMB control number or if we fail to provide you with this notice. This collection has been assigned an OMB control number of 3060-1115.

THE FOREGOING NOTICE IS REQUIRED BY THE PAPERWORK REDUCTION ACT OF 1995, P.L. 104-13, OCTOBER 1, 1995, 44 U.S.C. 3507.